motorcycles sold in the USA
|Here are some American Suzuki line catalogs and
other info of the models exported to America. My aim is to put
information of which Suzuki motorcycle models were imported in
the USA from the start, their prices and some specs that may differ
from the specs in other countries. If you have any such information
on any years or models (brochures and even magazine ads would
be great), please tell me about it. Here's
|Suzuki motorcycles were mentioned in American magazines for
the first time in 1962. The following year the U.S. Suzuki Motor
Corporation was formed in California, being the first foreign
subsidiary of the Suzuki Motor Company.
Under the lead of Jack McCormack Suzuki America pumped enormous
sums in advertisement, within two years the advertising budget
had increased from 150,000 US dollars to over one million dollars
and it worked. The number of Suzuki motorcycles increased
from only 600 to 32,000 units in 1965 and the sales were still
growing. The legendary T20, a development of Masanao Shimizu,
was the most important new product for Suzuki.
In 1966 54,000 Suzuki motorcycles left the Japanese island and
Suzuki had about 3,000 employees.
1970 Suzuki year code: (none)
full line catalog from
USA (a single page from it). Click to enlarge. The full line
brochure page was scanned and sent to me by Gary Jesswein.
1971 Suzuki year code: R
Suzuki full line catalog from USA (six pages). Click to enlarge.
The brochure pages were scanned and sent to me by Scott Andersen.
The original brochure was a bit damaged by moisture so I decided
to retouch (reconstruct actually) some parts of the scans. I'm
sorry if the sea and the sky on the pictures don't look exactly
like the original, I had to improvise a bit. Anyhow, I hope you
enjoy the scans!
1972 Suzuki year code: J
line catalog from USA (twelve pages). Click to enlarge. The
pages are not viewed here in the same order as in the original
catalog, for better layout on this page (the off-street pages
wouldn't have to be separated otherwise). The off-street section
was originally on two pages, I've put them together here. Here
you can see the proper order. The brochure pages were scanned
and sent to me by Gary Jesswein, USA.
1973 Suzuki year code: K
line catalog from USA (six pages). Click to enlarge. There's
still pages missing of this brochure. The pages are probably not
viewed here in the same order as in the original catalog, I haven't
seen the original. The scans were sent to me by Gilles Nault,
1975 Suzuki year code: M
|1975 Suzuki full line catalogue from USA (eight-page magazine advert). Click to enlarge. The advert shows the following models: Competition; TM75, TM100, TM125, TM250, TM400, RL250, TC100, TC125, TV185, RV90, RV125, TS75, TS100, TS125, TS185, TS250, TS400, GT185, GT250, GT380, T500, GT550, GT750. That's 23 models. The pages showing the models were scanned and sent to me by Scott Andersen, Texas USA. Later I found out that there were also eight pages of the advert. The first three of the pages come from a different source; I found them on the Precisioncycles website. Finally, the last page (placed here first; left to the cover page) was found on Suzuki Classic Two Stroke Compendium website, scanned by Dale Fancey. Many thanks to you all!
1979 Suzuki year code: N
Custom L series catalog from USA (originally eight pages). Click
to enlarge. American Custom line catalog with the models GS750L,
GS1000L and GS500L with specs and pictures. The scans provided
by Michael, the owner of the Michael's
GS Classic website.
years and models to come. Have patience.
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